Ibrahim Abu Hassanein & Co. was founded in 1966 by its owner Ibrahim Abu Hassanein. Its main goal was to bridge the Sudanese water wealth with the international water pumping technology, that would help the Sudanese community make a better use of its resources.

Since that time, the company objective was to build good business relations with the Sudanese market, as well as the international manufacturers and suppliers. This has helped a great deal to build a sustainable well-reputable name that now makes a difference in the Sudanese economy.